seo_theideassuite - The Ideas Suite

When is the right time to launch a PR campaign?

by seo_theideassuite | Jul 12, 2024 | Blog, Client & Agency News

Is your industry booming, but your business is not? Do you feel like your brand is invisible or, worse, getting too much negative attention? These are sure signs you need to add public relations (PR) to your marketing kit. PR is a cost-effective brand management...

5 tips for writing high-performing media releases

by seo_theideassuite | Jun 13, 2024 | Blog, Client & Agency News

Phones ringing, newswires pinging, emails topping up by the minute – Newsrooms can be hectic, and it is not unusual for journalists and editors to be spread thin across multiple mastheads and platforms. So how do you get their attention? There are five key elements to...

Former Facebook CEO calls for ‘ethical AI’ focus at Corporate Traveller event roadshow

by seo_theideassuite | Jun 11, 2024 | Corporate Traveller

Global tech exec and AI expert Stephen Scheeler addresses big ethical questions at Flight Centre Travel Group’s Corporate Traveller ‘Unpacked’ event roadshow Says gap remains in readiness for full-scale AI implementation across companies Urges for policy initiatives...

Airline CEO to reveal the future of regional aviation at Corporate Traveller event

by seo_theideassuite | Jun 11, 2024 | Corporate Traveller

A leading voice in regional aviation, Nexus Airlines, Managing Director, Michael McConachy will call for the establishment of FIFO hubs in Broome and Geraldton to bolster Western Australia’s resource sector connectivity, at a business event. Addressing industry...

No price too high: the two biggest reasons that will keep Aussies heading overseas, despite high airfares

by seo_theideassuite | Jun 11, 2024 | InsureandGo

New research has revealed the trips that Aussies won’t cancel despite sky-high airfares, with three-quarters (74%) saying they would still attend the wedding of a family or friend and four in five (80%) a family funeral. Nine in ten (92%) would compromise on the...