2 in 3 Aussies say ‘I do’ to spending less on weddings and more on honeymoons
As cost-of-living pressures continue, new research reveals that 88 per cent of Australians would spend, or wish they’d spent, less on their wedding, with 65 per cent saying they’d rather splash the cash on a bigger and better honeymoon. The findings were derived from...
Travel budgets soar: High living costs can’t ground Australians, research reveals
Australian travel budgets increase 35% in 12 months Aussies now splash twice as much on travel as Europeans Despite skyrocketing spending, 60% still plan to cut accommodation costs Australians are spending more than ever on travel, with new figures showing travel...
No price too high: the two biggest reasons that will keep Aussies heading overseas, despite high airfares
New research has revealed the trips that Aussies won’t cancel despite sky-high airfares, with three-quarters (74%) saying they would still attend the wedding of a family or friend and four in five (80%) a family funeral. Nine in ten (92%) would compromise on the...
Two thirds of Australians Back Tourism Taxes as Travel’s Environmental Impact Intensifies
Just weeks after Bali introduced a new tourism tax[1], a new survey from award-winning travel insurance provider InsureandGo, reveals that almost two-thirds (63%) of Aussies support countries introducing the tax to combat the rising environmental toll visitors...The Post Grid
Red Balloon
RedBalloon is Australia’s most recognised online booking and gifting service for experiences. The Ideas Suite provided an always on press...
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ProductReview.com.au
ProductReview.com.au is Australia’s most trusted online review platform for more than 60,000 products and services. It attracts 35,000 reviews each...
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MENULOG INFLUENCER ENGAGEMENT
Menulog is Australia’s largest app for online takeaway orders. The Ideas Suite promoted a Menulog activation at the Melbourne Night...
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Pitching to the media is an art form: Here’s how we do it
Free publicity or exposure in the media – also known as ‘earned media’ – is...
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The Power of Thought Leadership in PR
If yours is a service-based business - where customers come to you for advice, technical...
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Media promotions: the little-known PR tactic to maximise your product placement strategy in the media
Years ago, brands would engage PR agencies to secure placement of their products across popular...
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When to Switch PR Agencies
Is your PR agency the right fit for your business now and going forward? This...
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