Hatch is a leading global engineering company specialising in mining and metals, energy, infrastructure and urban solutions. The company draws on more than 9000 specialist employees in 150 countries to tackle some of the world’s toughest challenges.
Hatch sought a PR program in Australia to promote its capabilities and expertise in Australia, and position the company as a leading global expert in infrastructure, energy and metals.
The Ideas Suite developed a PR program that publicised Hatch’s people, expertise, thought leaders, contribution to Australia’s major projects, and its agenda in major media and important trade media. We have also targeted the Governments, big business and property development markets in Australia via our PR plans as well as promote Hatch Australia’s capabilities, services and its products and position the company as the infrastructure, energy and metals industry leader and expert in the country.
In the first 18 months of working with Hatch, 630 media stories were generated. Highlight coverage included Channel 7 News, ABC Radio, Herald Sun, Courier Mail, The Australian, and Daily Mail. Coverage reached a (repeat) audience of 358 million and a PR value of $6.1 million.